2007乔布斯首款iPhone发布会演讲稿

2007乔布斯首款iPhone发布会演讲稿（精选6篇）

篇1：2007乔布斯首款iPhone发布会演讲稿

圣诞节活动资讯：史蒂夫・乔布斯称白色iphone 4圣诞节将全新上市

最近有国外媒体报道说，“苹果”电脑的创始人之一的乔布斯在E-mail中宣称白色版iphone4将在今年年底也就是圣诞节发布，这引起了大批苹果狂热的粉丝的关注，都迫切期待圣诞节能见到梦想的白色版iphone4。

近日美国一名高中生(也是乔布斯的`超级粉丝兼超级苹果范儿)给乔布斯发了封电子邮件，询问是否能在圣诞节前买到白色iPhone 4作为礼物。她在邮件中说：我是Nathan啊，我是SanBernardino的高中生，我也是你滴超级大粉丝、苹果范儿：)最近我啥也没干，就等着攒钱买你的白色iPhone4呢，不过苹果说得年底才能出，我知道你一天怎么着也得被问个千八百回的，不过我还是忍不住要问问，今年的圣诞节能出吗?(要是不出的话，可真的就剩蛋 了)

几分钟之后她收到了乔布斯的回复：“Christmas is later this year.圣诞节就是年底。”Sent from my iPhone

这个消息对于苹果的狂热粉丝来说，无疑是给他们在盛大节日圣诞节的前夕注入了兴奋剂，让他们对这个圣诞节更加的期待。

篇2：2007乔布斯首款iPhone发布会演讲稿

乔布斯演讲稿乔布斯演讲稿no one wants to die.even people who want to go to heaven don t want to die to get there.and yet death is the destination we all share.no one has ever escaped it.and that is as it should be, because death is very likely the single best invention of life.it is life s change agent.it clears out the old to make way for the new.right now the new is you, but someday not too long from now, you will gradually bee the old and be cleared away.sorry to be so dramatic, but it is quite true.没有人愿意死, 即使人们想上天堂, 人们也不会为了去那里而死。

但是死亡是我们每个人共同的终点。从来没有人能够逃脱它。乔布斯演讲稿也应该如此。因为死亡就是生命中最好的一个发明。它将旧的清除以便给新的让路。你们现在是新的, 但是从现在开始不久以后, 你们将会逐渐的变成旧的然后被清除。我很抱歉这很戏剧性, 但是这十分的真实。your time is limited, so don t waste it living someone else s life.don t be trapped by dogma-which is living with the results of other people s thinking.don t let the noise of other s opinions drown out your own inner voice.and most important, have the courage to follow your heart and intuition.they somehow already know what you truly want to bee.everything else is secondary.你们的时间很有限, 所以不要将他们浪费在重复其他人的生活上。

不要被教条束缚,那意味着你和其他人思考的结果一起生活。不要被其他人喧嚣的观点掩盖你真正的内心的声

音。还有最重要的是, 你要有勇气去听从你直觉和心灵的指示 它们在某种程度上知道你想要成为什么样子，所有其他的事情都是次要的。when i was young, there was an amazing publication called the whole earth catalog, which was one of the bibles of my generation.it was created by a fellow named stewart brand not far from here in menlo park, and he brought it to life with his poetic touch.this was in the late 1960 s, before personal puters and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras.it was sort of like google in paperback form, 35 years before google came along: it was idealistic, and overflowing with neat tools and great notions.当我年轻的时候, 有一本叫做 整个地球的目录 振聋发聩的杂志，它是我们那一代人的圣经之一。

它是一个叫stewart brand的家伙在离这里不远的menlo park书写的, 他象诗一般神奇地将这本书带到了这个世

界。那是六十年代后期, 在个人电脑出现之前, 所以这本书全部是用打字机,、剪刀还有偏光镜制造的。有点像用软皮包装的google, 在google出现三十五年之前：这是理想主义的，其中有许多灵巧的工具和伟大的想法。stewart and his team put out several issues of the whole earth catalog, and then when it had run its course, they put out a final issue.it was the mid-1970s, and i was your age.on the back cover of their final issue was a photograph of an early morning country road, the kind you might findyourself hitchhiking on if you were so adventurous.beneath it were the words: stay hungry.stay foolish.it was their farewell message as they signed off.stay hungry.stay foolish.and i have always wished that for myself.and now, as you graduate to begin anew, i wish that for 和他的伙伴出版了几期的 整个地球的目录 ,当它完成了自己使命的时候, 他们做出了最后一期的

目录。

那是在七十年代的中期, 你们的时代。在最后一期的封底上是清晨乡村公路的照片，在照片之下有这样一段话：保持饥饿,保持愚蠢。这是他们停止了发刊的告别语。保持饥饿,保持愚蠢。我总是希望自己能够那样,现在, 在你们即将毕业，开始新的旅程的时候, 我也希望你们能这样：stay hungry.stay foolish.保持饥饿，保持愚蠢。thank you all very much.非常感谢你们。第二篇：乔布斯演讲稿this program is brought to you by stanford on itunes u at stanford university, please visit us at jobsceo, apple and pixar animationthank m honored to be with you today for your mencement from one of the finest university in the to told, i never graduated from college, and this is the closest i ve ever gotten to a college , i want to tell you three stories from my life.that s it.no big deal.just three first story is about connecting the dots.i dropped out of

reed college after the first six months, but then stay around as a drop-in for another eighteen months also before i really quit.so why did i drop out? it started before i was born.my biological mother was a young unwed graduate student and she decided to put me up for adoption.she felt very strongly that i should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife, except when i popped out they decided at the last minute that they really wanted a girl.so my parents, who were on a waiting list got a call in the middle of the night asking, we ve got an unexpected baby boy.do you want him? they said, of course.my biological mother found out later that my mother had never graduated from college and my father had never graduated from high school.she refused to sign the final adoption papers.she only relented a few months later when

my parents promised that i would go to college.this was the start in my life.and seventeen years later, i did go to college, but i naively chose a college that was almost as expensive as stanford and all of my working-class parent s savings were being spent on my college tuition.after six months i couldn t see the value in it.i have no idea what i want to do with my life and no idea how college was going to help me figure it out.and here i was spending all of the money my parents had saved their entire life, so i decided to drop out and trust that it would all work out ok.it was pretty scary at the time, but looking back, it was one of the best decisions i ever made.the minute i dropped out i could stop taking the required classes that didn t interest me and begin dropping in on the ones that looked far more interesting.it wasn t all romantic, i didn t have a dorm room, so i slept on the floor in friends

rooms.i returned coke bottles for the five-cent deposits to buy food with and i would work the seven miles across the town every sunday night to get one good meal a week at the hare krishna temple.i loved it.and much of what i stumbled into by following my curiosity and intuition turned out to be priceless later on.let me give you one example.reed college at that time offered perhaps the best calligraphy instruction in the country.throughout the campus every poster every label on every drawer was beautiful hand i have dropped out and didn t have to take the normal classes.i decided to take a calligraphy class to learn how to do this.i learned about serif and san-serif typefaces about varying the amount of space between different letter binations, about what makes great typography was beautiful, historical, artistically subtle in a way that science can t capture, and i found

it fascinating.none of this had even a hope of any practical application in my life.but ten years later, when we were designing the first macintosh puter, it all came back to me, and we designed it all into the mac.it was the firstputer with beautiful typography.if i had never dropped in on that single course in college, the mac would have never had multiple typefaces or proportionally space fonts, and since windows copied the mac, it s likely that no personal puter would have i had never dropped out, i would never dropped in on that calligraphy class and personals puter might not have the wonderful typography that they do.of course, it was impossible to connect the dots looking forward when i was in college, but it was very very clear looking backwards 10 years later.again, you can t connect the dots looking forward, you can only connect them looking backwards.so you have to trust that the

dots will somehow connect in your future.you have to trust in something, you gut, destiny, life, karma, whatever, because believing that the dots will connect down the road, will give you the confidence to follow your heart, even when it leads you off the well worn path.and that would make all the second story is about love and loss.i was lucky, i found what i loved to do early in life, woz and i started apple in my parents garage when i was worked hard and in ten years, apple had grown from just the two of us in a garage in to a $2 billion pany with over 4000 employees.we just released our finest creation, he macintosh, a year earlier, and i d just turned thirty, and then i got fired.how can you get fired from a pany you started?well, as apple grew, we hired someone who i thought was very talented to run the pany with me, and for the first year or so, things went well.but when our visions of the

future began to diverge and eventually we had a falling out.when we did, our board of directors sided with him, and so at thirty, i was out, and very publicly out.what had been the focus of my entire adult life gone, and it was devastating.i really didn t know what to do for a few months, i felt that i had let the previous generation of entrepreneurs down, that i had dropped he baton as it was being passed to me.i met with david packard and bob noyce, and tried to apologize for screwing up so badly.i was a very public failure and i even thought about running away the valley.but something slowly began to dawn on me, i still loved what i did.the turn of events at apple had not changed that one bit, i d been rejected but i was still in love.and so i decided to start over.i didn t see that then , but it turned out that getting fired from apple was the best thing that could have ever happened to me.the happiness

of being successful was replaced by the lightness of being a beginner again, less sure about everything.it freed me to enter one of the most creative periods in my life.during the next five years, i started a pany named next, another pany named pixar, and fell in love with an amazing woman who would became my wife.pixar went on to create the world s first puter-aninated feature film toy story , and is now the most successful animation studio in the world.in a remarkable turn of events, apple bought next, and i returned to apple, and the technology we developed at next is at the heart of apple s current renaissance, and lorene and i have a wonderful family together.i am pretty sure none of this world have happened if i hadn t been fired from apple.it was awful-tasting medicine, but i guess the patient needed it.sometime life s going to hit you in the head with a brick, don t lose faith.i convinced that the

only thing that kept me going was that i loved what i did.you ve got to find what you love, and that is as true for work as it is for your lovers.your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work, and the only way to do great work is to love what you do.if you haven t found it yet, keep looking and don t settle.as with all matters of the heart, you ll know when you find it, and like any great relationship it just gets better and better as the years roll on.so keep looking, don t third story is about death.when i was seventeen, i read a quote that went something like ifyou live each day as if it was your last , someday you ll most certainly be right.it made an impression on me, and since then, for the past 33 years, i have looked in the mirror every morning and asked myself if today were the last day of my life, would i want to do what i am

about to do today? and whenever the answer has been no for too many days in a row, i know i need to change something.remembering that i ll be dead soon is the most important thing i ve ever encountered to help me make the big choices in life.because almost everything, all external expectation, all pride, all fear of embarrassment of failure, these things just fall away in the face of death, leaving only what is truly important.remembering what you are going to die is the best way i know to avoid the trap of thinking you have something to lose.you are already is no reason not to follow your heart.about a year ago, i was diagnosed with cancer, i had a scan at 7:30 in the morning, and it clearly shower a tumor my pancreas, i didn t even know what a pancreas was, the doctors told me this was almost certainly a type of cancer that is incurable, and that i should expect to live no longer than three

to six months.my doctor advised me to go home and get my affairs in order, which is doctors code for prepare to die.it means to try and tell your kids everything you thought you d have the next ten years to tell them in just a few months.it means to make sure that everything is buttoned up, so that it will be as easy as possible for your family.it means to say your goodbyes.i lived with that diagnosis all day.later that evening i had a biopsy, where they stuck on endoscope down my throat, through my stomach into my intestines, put a needle into my pancreas and got a few cells from the tumor.i was sedated, but my wife, who was there, told me that they viewed the cells under a microscope, the doctor started crying, because it turned out to be a very rare form of pancreatic cancer, that is curable with surgery, i had the surgery and , thankfully , i am fine now.this was the closest i ve been to facing death, and i

hope it s the closest i get for a few more decades.having lived through it, i can now say this to you with a bit more certainly than when death was a useful but purely intellectual concept, no one wants to die, even people who want to go to heaven, don t want to die to get there, and yet, death is the destination we all share, no one has ever escaped it, and that is as it should be, because death is very likely the single best invention of life, it s life s change agent, it clear out the old and make way for the new.right now, the new is you.but someday, not too long from now, you will gradually bee the old, and be cleared away, sorry to be so dramatic, but it s quite true.your time is limited, so don t waste it living someone else s life.don t be trapped by dogma which is living with the results of other people s thinking.don t let the noise of others opinions drawn out your owner inner voice.and most important is

have the courage to follow your heart and intuition.they somehow already know what you truly want to bee, everything else is secondary.when i was young, there was amazing publication called the whole earth catalogue, which was one of the bibles of my generation.it was created by a fellow named stuart brand not far from here in menlo park, and he brought it to life with his poetic touch, this was in the late sixties, before personal puters and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras, it was sort of like google in paperback form, thirty-five years before google came along, it was idealistic, overflowing with neat tools and great motions, stuart and his team put out several issues of the whole earth catalogue, and then when it had run its course, they put out a final issue, it was the mid-seventies, and i was your age.on the back cover of their final issue, was a

篇3：2007乔布斯首款iPhone发布会演讲稿

大名屯凹陷自从1955年开始勘探普查至今资源探明率以达到了57%, 盆地进入了中高成熟阶段, 发现整装油气藏的难度越来越大, 老区整体复查在油田增储增产中的地位日益上升。综合应用目前的新技术、新理论对老区开展整体评价研究, 用理论指导实践, 对实现老区扩展找边界、内部找新层、周边找新块、新带找发现的目标具有重要意义。

1 老区整体复查研究方法

1.1 复查区块构造特征寻找潜力圈闭

在研究中使用最新处理的高品质地震资料, 应用相干体技术、三维可视化技术、时间切片技术等, 坚持先宏观后微观、由立体到平面、由平面到立体的原则进行三维精细构造解释。根据地震资料与井资料确定边界断层, 然后立足井组与断块, 依据大量新、老井资料反复进行地层对比, 绘制多方向的加密油藏剖面, 并应用动态监测资料和注采资料, 反复修正构造认识, 逐步提高对小断层的识别精度, 精确落实层位和断层的展布规律, 并把所有的地质现象和可能的圈闭都找出来。重点是在老区外寻找新的边界和应用“凹中找隆”的思想在凹陷中寻找局部的小圈闭。

1.2 复查区块储层特征寻找优势储层

1.2.1 砂岩

砂岩储层复查以小层为单位, 主要包括: (1) 复查沉积微相:落实岩石相及组合、利用测井曲线进行全区单井沉积微相划分、沉积微相展布、平面微相展布特征的复查。 (2) 复查储层微观孔隙结构:主要包括孔隙类型、孔道类型、孔隙结构特征参数、储层分类、储层粘土矿物分布特征、储层敏感性分析、最后结合以上储层描述进行储层重新评价。 (3) 复查储层物性及非均质性:储层物性研究储层的“四性”关系, 建立储层物性参数的测井解释模型, 根据模型解释储层物性参数。 (4) 复查储层流体分布及性质:对油、气、水层再认识以及在此基础上分析落实开发过程中油、气、水分布特征。

1.2.2 基岩潜山

基岩储层复查主要从岩性和裂缝预测两个方面开展。 (1) 复查岩性:以钻井取芯与测井资料相结合, 主要根据新、老井资料的密度和中子曲线的响应特征来建立区块测井岩性识别标准。依据变质岩潜山的“优势岩性”序列理论, 在任何一个潜山中“优势岩性”更容易成为储集层, 其由好到差排列为:浅粒岩、混合花岗岩、片麻岩、变粒岩、煌斑岩、辉绿岩、角闪岩, 从而可以划分出优势储层。 (2) 复查裂缝分布规律:采用多种技术联合预测, 其主要有地震振幅属性分析、相干体分析、模糊神经网络分析、潜山内幕响应特征分析、蚂蚁体算法分析、最大曲率方法分析等, 从多方面、多角度看待问题, 以解决单一方法预测的非唯一性问题, 提高裂缝预测的精度。

1.3 复查井资料寻找潜力油气层

以油气显示为线索, 收集相关的基本信息, 建立试油单试层、高产层、累计高产层、典型矛盾层的测井、录井、钻井、试油、措施、采油工艺、生产信息数据库从而为整体复查评价提供依据。

1.4 多井横向对比检验复查结论

在局部油藏或地区, 对同一区块同一层位, 由于沉积环境、变质程度、岩性分布、保存条件类似, 其物性相差无几, 横向上具有可对比性。当井点资料物性在横向上出现矛盾时, 则可能存在以下几方面原因:其一是局部微构造落实不准确, 断层和层位的解释不准确;其二是储层发生相变, 认识到的岩性圈闭不存在或出现新的圈闭;其三是油水关系认识不清, 油水界面分布规律与原来认识不同。

1.5 综合研究提交潜力井段或滚动井位建议

老区的构造、储层、井资料采用多种方法综合分析整体复查研究后, 将寻找的潜力区带和井段同成藏条件分析相集合, 并应用近年来形成的富油区带整体含油理论、隐蔽性油藏成藏理论、变质岩潜山油气成藏理论等对潜力区带井段整体评价分析研究, 结合最新工艺措施进行评价, 最终提交潜力井段或滚动井位部署建议。

2 典型实例

2.1 老区扩展找边界

边台潜山直井的开发效果较差, 采油速度仅0.72%, 处于“三低”开发阶段, 裂缝分布非均质性强, 裂缝的精确预测一直是困扰该区勘探开发的难题。采用多种方法联合预测裂缝后, 精细刻画了该区裂缝的分布规律, 总体上看以微裂缝为主, 主要有NE、NW、SN三个方向的裂缝, 南部裂缝发育好于北部, 在断裂发育部位、背斜轴部裂缝十分发育, 而在油藏的边部, 以具有一定的裂缝分布, 但渗透性差, 且潜山内幕具有分段性, 依靠直井难以开发动用。针对该区潜山的低渗透性, 采用鱼骨水平井来提高裂缝钻遇率, 增加泄油面积, 提高单井产量。根据潜山内幕的分段性, 利用分支水平井来实现纵向上不同裂缝发育段的动用。在该区共部署滚动扩边复杂结构井16口, 实施后平均单井日产油达到14.6t, 区块日产量由实施前的42t上升到目前的252t。

2.2 老区新带找发现

以往基岩潜山勘探理论认为该带勘探潜力较小, 但随着近年来基岩潜山的勘探思想的突破:一是提出了油气成藏底界深度不小于烃源岩最大埋藏深度的理念;二是提出了基岩潜山“凹中找隆”的勘探思想;三是创建了变质基岩内幕油藏成藏理论。

3 结论

(1) 老区整体复查配套技术在大民屯凹陷滚动勘探中得到了很好的应用, 在老区的扩展找边界、内部找新层、周边找新块、新带找发现中取得了显著的地质效果和经济效益。该配套技术以成为老区增储增产的重要手段, 对其它油田老区的滚动勘探具有指导意义。

(2) 老区整体复查其实质是对油藏的再认识与再评价, 研究中必须综合应用各种新技术、新方法、新思想对构造、储层、井资料等开展多学科协同合作的整体评价, 最后制定合理的开发方案, 才有可能取得成功。

摘要：针对盆地进入中高成熟阶段后老区整体复查的必要性, 该文从大民屯凹陷的实际地质情况出发, 将动、静态资料与近年来勘探开发的新技术、新方法、新理论有机结合起来, 从构造、储层、井资料、横向对比、综合研究五个方面详细阐述了老区整体复查的技术方法。并从近年来在滚动勘探中的应用效果来看, 取得了较好的勘探开发效果和经济效益, 对于实现老区的扩展找边界、内部找新层、周边找新块、新带找发现具有重要指导意义。

篇4：2007乔布斯首款iPhone发布会演讲稿

iPhone 5：更完善、更“拉长”

此次发布会苹果并没有做更多铺垫带动情绪，开始10分钟内iPhone 5就出现在了大屏幕上—与此前流传的“泄露图”几乎一样，有金属银和碳黑色两个版本，屏幕“拉长”至4英寸。因为只有机身长度增加，宽度不变（屏幕分辨率1136x640像素），使iPhone 5在握持手感上与iPhone 4S没有太大区别，但视觉上确实方便不少，主界面图标从4行变成5行。过去编辑短信或邮件时，虚拟键盘总会占据过半屏幕，现在屏幕“拉长”后，编辑文字同时，我们可以更清楚地看到已编辑的内容。

增大屏幕还能给我们带来更多不同：浏览网页或查看文档时，一屏中我们能看到更多信息；横向显示时，视频播放效果更有保证；玩游戏时，这块屏幕将给用户带来更大的可操作空间。这一切都建立在Retina显示屏的基础上，仍然是326ppi的高精度，相对于前作产品，新品在色彩饱和度、对比度等方面大幅增强。苹果仍引领着智能手机的视觉体验。

除了屏幕的改变，iPhone 5的运行性能也继续稳步提升，芯片从iPhone 4S的A5升级到A6，A6芯片处理器性能和图形处理性能都可达到A5的两倍，同时优化了与系统的搭配，在内部性能与屏幕素质均大幅提升的同时，iPhone 5的电池续航能力仍保持了前作的水准，视频播放时间最长可达10小时。此外，iPhone 5延续了800万像素摄像头的配置，并提供了全景拍摄等更多有趣的功能，对反应速度、弱光与降噪性能等方面也进行了优化。同时iPhone 5还更换了新Lightning连接端口、EarPods耳塞，并开始运用苹果自家的Nano-SIM卡标准，这种标准将一定程度上影响现有用户升级。

客观的说，苹果在iPhone 5上仍充分展现了其设计和工艺的水准，配备尺寸更大的显示屏，保持了电池续航能力的同时，将产品的机身厚度控制在7.6毫米，重量仅112克，这让iPhone 5成为目前顶级纤薄且最轻的主流智能手机。

为什么挨骂

客观地说，iPhone 5并不差，甚至可以说仍然领先着市场与行业，其热销也毋庸置疑。但为什么各方都传来质疑声呢？一切都因为它“太不保密”了。乔布斯时代，大量的猜测积累到最后揭晓，整个过程让人兴奋不已，虽然iPhone 4也经历过“丢失工程机”的泄露事件，但乔布斯因此暴跳如雷。这充分表明苹果对保密的重视。而现在，发布会之前各种泄露图就已经铺天盖地，更糟糕的是这些最终都被证实。没有了惊喜，苹果的魅力也就少了一半。哪怕产品本身无懈可击。

新iPod touch：彩壳加身，“暗扣”为配件而生

每一代iPod touch都会随着iPhone而更新，这次同样如此，与过去不同的是新iPod touch将彩壳元素加入到产品当中，五种颜色加上铝合金材质的纤薄机身，看起来时尚了不少——不过彩壳设计也引来了大量质疑，被认为是苹果已经没有办法提升而只能“换壳”的证据。同样备受质疑的还有新iPod touch背壳上为搭配腕带而设计的暗扣，虽然它确实能够通过搭配配件而让机器使用更方便安全，但这样为了自家配件而进行的设计，还是让人的感觉不那么好—“要是乔布斯还在，他会允许这样‘多余’的设计吗？”

配置方面，新iPod touch采用了与iPhone 5同样规格的4英寸“视网膜”显示屏，摄像头虽然是500万像素，但同样支持拍摄1080p全高清视频，包括面部对焦等拍摄模式与技术也都置入其中，同样能够很好保证拍摄体验。同样“小幅降级”的还有处理器，新iPod touch采用的是A5芯片方案，看来要到下一代才会提升到A6，不过新iPod touch仍然标配EarPods耳塞并预装iOS 6系统，一次充电能够支持40小时时长的音乐播放，在实用性方面仍然有很好的表现。

新iPod nano：新造型新UI，不像“苹果”

这次发布会争议最大的产品是新iPod nano，作为iPod产品线上历来最受欢迎的产品系列，这次的新款让人大跌眼镜。虽然它仍然纤薄可人，厚度仅仅5.4mm，比过去所有iPod都更极致。同时多种颜色版本给用户提供了更多选择，但略显“山寨”的外观设计，加上与苹果此前产品完全不同的圆形风格UI设计，整体着实让人怀疑，这是不是来自苹果的设计。

不过，在2.5英寸多点触控屏的支持下，新iPod nano确实具备了更多的玩法。它的音乐功能得以通过专辑显示和大量可视操作来提升趣味；要播放视频、浏览照片等也都没有问题；在此前iPod nano上具备的NIKE+运动功能，现在在大屏幕下也有了更完善的显示。此外，新iPod nano同样将端口换成了Lightning“小口”，也同样将标配EarPods耳塞。这或许将成为不少用户选择iPod nano的理由。

新iPod shuffle：硬件没有改变，颜色悄悄更新

此外，虽然iPod shuffle并不是这次发布会的主角，多数人甚至几乎没有对它有太多的关注，但iPod shuffle仍然有“悄悄的”改变。硬件没有任何调整，但它给出了不同的颜色版本，其中有碳黑色（也与碳黑版iPhone 5保持统一）和“（PRODUCT） RED”红色特别版两种全新颜色，在其它颜色也稍微调整之后，现在一共有八种颜色的iPod shuffle供我们选择。无论如何我们不得不面对这样一个现实，在几代产品之后，现在的iPod shuffle能够调整提升的地方已经非常有限。

没有了乔布斯，哪些地方不对了

发布会后，关注者开始表达对乔布斯及乔布斯时代苹果的怀念，如果说产品可能乔布斯在世时有大量参与，那么发布会前后，更多细节因为没有乔布斯而显得不一样。

1.产品信息大量泄露

正如前文提到，对新品的严格保密是乔布斯时代重要特点。即便事先有泄露，多数时候这些泄露的信息也和最终发布会上展示的产品相差悬殊。现在不仅泄露，泄露的还是真实信息，且无人为此负责，真是糟糕。

2.平面设计质量太差

无论是发布会邀请函那样直白地传达“12日”、“iPhone 5”的信息，还是发布会现场简单的彩条装饰和缺乏新意的演讲PPT，这些视觉层面的设计质量下降到苹果近年来最低点。过去乔布斯对发布会的所有平面设计都亲自把关，现在我们知道这件事的重要性了。

3.失去了“现实扭曲场”

能将本来很普通的事情讲得让每个人都相信“是苹果带来了一切”，这就是乔布斯最著名的“现实扭曲场”能力。站在演讲舞台上的库克实在太“单薄”了，这禁不住让我们想象：如果乔布斯还在，即便iPhone 5已经被泄露得这么彻底，现场还是会被调动成什么样，会不会让我们在发布会当中想到“哦，那些泄露的都是幻觉，这才是真的iPhone 5嘛！”

与Window 8同步 惠普Envy m4超轻薄本

这款超轻薄本与今年春季惠普所推出的Pavilion m6一样，也是全铝设计，配置有Beats Audio音效系统和超低音音箱。在规格方面，Envy m4配置有酷睿i3或i5处理器、高达8GB的内存和可选择固态硬盘或者高达1TB的机械硬盘。显示器的分辨率为1366×768，相当于中档笔记本的水平。英特尔无WiDi线显示是标准配置，电池的续航能力也达到了8小时。Envy m4还配置了指纹识别器，可以利用惠普的SimplePass技术登陆PC或者登陆网页。如果不无意外的话，这款惠普Envy m4将在10月26日，也就是Windows 8发布的那天进入市场。

售价：约5680元人民币起

逆袭之作 HTC Windows Phone 8X智能手机

近日，HTC接连召开了Windows Phone 8新品发布会，而这一举动着实让同处在一个阵营的昔日巨头诺基亚非常不爽。这款HTC以标志性来形容的Windows Phone 8X就是其中的代表产品，它的出现也打碎了诺基亚关于Windows Phone 阵营竞争最小化的期望。当HTC展示这款新设备的时候，令在场的人都大跌眼镜，人们甚至以为自己走错了房间，误入了诺基亚的发布会。HTC Windows Phone 8X的外形设计实在是和诺基亚的Lumia900、Lumia920太相似了。如果你眯上眼睛，甚至会感觉自己能在机身上看到诺基亚的Logo。这不，诺基亚也坐不住了，据悉诺基亚将针对此问题起诉HTC，还准备申请禁售HTC Windows Phone 8X智能手机。

售价：约4000元人民币

Android最强机易主 LG Optimus G智能手机

在韩国，三星与LG是两个“冤家”。虽然LG在智能手机上被三星远远地甩在了后面。但三星在显示屏上被LG抢走了苹果iPhone5与iPad上的份额后，如今三星GALAXY SIII的四核最强机的宝座也被LG悄悄的推翻了。日前，LG电子在韩国首尔高调发布了这款目前在Android生态圈中最强大的一款机型——LG Optimus G。这款被称为“超级手机”的产品拥有一块4.7英寸True HD IPS+显示屏，分辨率为1280×768像素，屏幕高宽比为15：9。此外，该机还配备了一颗高通Snapdragon S4 Pro芯片，整合一颗四核1.5GHz Krait处理器和2GB RAM；并支持LTE网络、NFC、蓝牙4.0以及支持DLNA功能的Wi-Fi模块。后盖整合了一枚1300万像素镜头并辅以一颗LED补光灯，另外，这颗摄像头还支持1080p视频录制。

篇5：乔布斯演讲稿

CEO, Apple and Pixar Animation

Thank you.I’m honored to be with you today for your commencement from one of the finest university in the world.Truth to told, I never graduated from college, and this is the closest I’ve ever gotten to a college graduation.Today, I want to tell you three stories from my life.That’s it.No big deal.Just three stories.The first story is about connecting the dots.I dropped out of Reed College after the first six months, but then stay around as a drop-in for another eighteen months also before I really quit.So why did I drop out? It started before I was born.My biological mother was a young unwed graduate student and she decided to put me up for adoption.She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife, except when I popped out they decided at the last minute that they really wanted a girl.So my parents, who were on a waiting list got a call in the middle of the night asking, “We’ve got an unexpected baby boy.Do you want him?” They said, “Of course.” My biological mother found out later that my mother had never graduated from college and my father had never graduated from high school.She refused to sign the final adoption papers.She only relented a few months later when my parents promised that I would go to college.This was the start in my life.And seventeen years later, I did go to college, but I naively chose a college that was almost as expensive as Stanford and all of my working-class parent’s savings were being spent on my college tuition.After six months I couldn’t see the value in it.I have no idea what I want to do with my life and no idea how college was going to help me figure it out.And here I was spending all of the money my parents had saved their entire life, so I decided to drop out and trust that it would all work out OK.It was pretty scary at the time, but looking back, it was one of the best decisions I ever made.The minute I dropped out I could stop taking the required classes that didn’t interest me and begin dropping in on the ones that looked far more interesting.It wasn’t all romantic, I didn’t have a dorm room, so I slept on the floor in friends’ rooms.I returned Coke bottles for the five-cent deposits to buy food with and I would work the seven miles across the town every Sunday night to get one good meal a week at the Hare Krishna temple.I loved it.And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.Let me give you one example.Reed college at that time offered perhaps the best calligraphy instruction in the country.Throughout the campus every poster every label on every drawer was beautiful hand calligraphed.Because I have dropped out and didn’t have to take the normal classes.I decided to take a calligraphy class to learn how to do this.I learned about serif and san-serif typefaces about varying the amount of space between different letter combinations, about what makes great typography great.It was beautiful, historical, artistically subtle in a way that science can’t capture, and I found it fascinating.None of this had even a hope of any practical application in my life.But ten years later, when we were designing the first Macintosh computer, it all came back to me, and we designed it all into the Mac.It was the first

computer with beautiful typography.If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally space fonts, and since Windows copied the Mac, it’s likely that no personal computer would have them.If I had never dropped out, I would never dropped in on that calligraphy class and personals computer might not have the wonderful typography that they do.Of course, it was impossible to connect the dots looking forward when I was in college, but it was very very clear looking backwards 10 years later.Again, you can’t connect the dots looking forward, you can only connect them looking backwards.So you have to trust that the dots will somehow connect in your future.You have to trust in something, you gut, destiny, life, karma, whatever, because believing that the dots will connect down the road, will give you the confidence to follow your heart, even when it leads you off the well worn path.And that would make all the difference.My second story is about love and loss.I was lucky, I found what I loved to do early in life, Woz and I started Apple in my parents’ garage when I was twenty.We worked hard and in ten years, Apple had grown from just the two of us in a garage in to a $2 billion company with over 4000 employees.We just released our finest creation, he Macintosh, a year earlier, and I’d just turned thirty, and then I got fired.How can you get fired from a company you started?Well, as Apple grew, we hired someone who I thought was very talented to run the company with me, and for the first year or so, things went well.But when our visions of the future began to diverge and eventually we had a falling out.When we did, our board of directors sided with him, and so at thirty, I was out, and very publicly out.What had been the focus of my entire adult life gone, and it was devastating.I really didn’t know what to do for a few months, I felt that I had let the previous generation of entrepreneurs down, that I had dropped he baton as it was being passed to me.I met with David Packard and Bob Noyce, and tried to apologize for screwing up so badly.I was a very public failure and I even thought about running away the Valley.But something slowly began to dawn on me, I still loved what I did.The turn of events at Apple had not changed that one bit, I’d been rejected but I was still in love.And so I decided to start over.I didn’t see that then , but it turned out that getting fired from Apple was the best thing that could have ever happened to me.The happiness of being successful was replaced by the lightness of being a beginner again, less sure about everything.It freed me to enter one of the most creative periods in my life.During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would became my wife.Pixar went on to create the world’s first computer-aninated feature film “ Toy story”, and is now the most successful animation studio in the world.In a remarkable turn of events, Apple bought NeXT, and I returned to Apple, and the technology we developed at NeXT is at the heart of Apple’s current renaissance, and Lorene and I have a wonderful family together.I am pretty sure none of this world have happened if I hadn’t been fired from Apple.It was awful-tasting medicine, but I guess the patient needed it.Sometime life’s going to hit you in the head with a brick, don’t lose faith.I’ convinced that the only thing that kept me going was that I loved what I did.You’ve got to find what you love, and that is as true for work as it is for your lovers.Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work, and the only way to do great work is to love what you do.If you haven’t found it yet, keep looking and don’t settle.As with all matters of the heart, you’ll know when you find it, and like any great relationship it just gets better and better as the years roll on.So keep looking, don’t settle.My third story is about death.When I was seventeen, I read a quote that went something like “ If

you live each day as if it was your last , someday you’ll most certainly be right.”It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been “no” for too many days in a row, I know I need to change something.Remembering that I’ll be dead soon is the most important thing I’ve ever encountered to help me make the big choices in life.Because almost everything, all external expectation, all pride, all fear of embarrassment of failure, these things just fall away in the face of death, leaving only what is truly important.Remembering what you are going to die is the best way I know to avoid the trap of thinking you have something to lose.You are already naked.there is no reason not to follow your heart.About a year ago, I was diagnosed with cancer, I had a scan at 7:30 in the morning, and it clearly shower a tumor my pancreas, I didn’t even know what a pancreas was, the doctors told me this was almost certainly a type of cancer that is incurable, and that I should expect to live no longer than three to six months.My doctor advised me to go home and get my affairs in order, which is doctors’ code for “prepare to die”.It means to try and tell your kids everything you thought you’d have the next ten years to tell them in just a few months.It means to make sure that everything is buttoned up, so that it will be as easy as possible for your family.It means to say your goodbyes.I lived with that diagnosis all day.Later that evening I had a biopsy, where they stuck on endoscope down my throat, through my stomach into my intestines, put a needle into my pancreas and got a few cells from the tumor.I was sedated, but my wife, who was there, told me that they viewed the cells under a microscope, the doctor started crying, because it turned out to be a very rare form of pancreatic cancer, that is curable with surgery, I had the surgery and , thankfully , I am fine now.This was the closest I’ve been to facing death, and I hope it’s the closest I get for a few more decades.Having lived through it, I can now say this to you with a bit more certainly than when death was a useful but purely intellectual concept, No one wants to die, even people who want to go to heaven, don’t want to die to get there, and yet, death is the destination we all share, no one has ever escaped it, and that is as it should be, because death is very likely the single best invention of life, it’s life’s change agent, it clear out the old and make way for the new.Right now, the new is you.But someday, not too long from now, you will gradually become the old, and be cleared away, sorry to be so dramatic, but it’s quite true.Your time is limited, so don’t waste it living someone else’s life.Don’t be trapped by dogma which is living with the results of other people’s thinking.Don’t let the noise of others opinions drawn out your owner inner voice.And most important is have the courage to follow your heart and intuition.They somehow already know what you truly want to become, everything else is secondary.When I was young, there was amazing publication called The Whole Earth Catalogue, which was one of the bibles of my generation.It was created by a fellow named Stuart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch, this was in the late Sixties, before personal computers and desktop publishing, so it was all made with typewriters, scissors, and Polaroid cameras, it was sort of like Google in paperback form, thirty-five years before Google came along, it was idealistic, overflowing with neat tools and great motions, Stuart and his team put out several issues of The Whole Earth Catalogue, and then when it had run its course, they put out a final issue, it was the mid-Seventies, and I was your age.On the back cover of their final issue, was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous.Beneath were the words “Stay hungry, stay foolish”.It was their farewell message

篇6：乔布斯演讲稿

It started before I was born.My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption.She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife.Except that when I popped out they decided at the last minute that they really wanted a girl.So my parents, who were on a waiting list, got a call in the middle of the night asking: “We have an unexpected baby boy;do you want him?” They said: “Of course.” My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school.She refused to sign the final

adoption papers.She only relented a few months later when my parents promised that I would someday go to college.And 17 years later I did go to college.But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents’ savings were being spent on my college tuition.After six months, I couldn’t see the value in it.I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out.And here I was spending all of the money my parents had saved their entire life.So I decided to drop out and trust that it would all work out OK.It was pretty scary at the time, but looking back it was one of the best decisions I ever made.The minute I dropped out I could stop taking the required classes that didn’t interest me, and begin dropping in on the ones that looked interesting.It wasn’t all romantic.I didn’t have a dorm room, so I slept on the floor in friends’ rooms, I returned coke bottles for the 5?? deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple.I loved it.And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.Let me give you one example:

Reed College at that time offered perhaps the best calligraphy instruction in the country.Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed.Because I had dropped out and didn’t have to take the normal classes, I decided to take a calligraphy class to learn how to do this.I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great.It was beautiful, historical, artistically subtle in a way that science can’t capture, and I found it fascinating.None of this had even a hope of any practical application in my life.But ten years later, when we were designing the first Macintosh computer, it all came back to me.And we designed it all into the Mac.It was the first computer with beautiful typography.If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts.And since Windows just copied the Mac, its likely that no personal computer would have them.If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do.Of course it was impossible to connect the dots looking forward when I was in college.But it was very, very clear looking backwards ten years later.Again, you can’t connect the dots looking forward;you can only connect them looking backwards.So you have to trust that the dots will somehow connect in your future.You have to trust in something – your gut, destiny, life, karma, whatever.This approach has never let me down, and it has made all the difference in my life.My second story is about love and loss.I was lucky – I found what I loved to do early in life.Woz and I started Apple in my parents garage when I was 20.We worked hard, and in 10 years Apple had grown from just the two of us in a garage into a $2 billion company with over 4000 employees.We had just released our finest creation – the Macintosh – a year earlier, and I had just turned 30.And then I got fired.How can you get fired from a company you started? Well, as Apple grew we hired someone who I thought was very talented to run the company with me, and for the first year or so things went well.But then our visions of the future began to diverge and eventually we had a falling out.When we did, our Board of Directors sided with him.So at 30 I was out.And very publicly out.What had been the focus of my entire adult life was gone, and it was devastating.I really didn’t know what to do for a few months.I felt that I had let the previous generation of entrepreneurs down – that I had dropped the baton as it was being passed to me.I met with David Packard and Bob Noyce and tried to apologize for screwing up so badly.I was a very public failure, and I even thought about running away from the valley.But something slowly began to dawn on me – I still loved what I did.The turn of events at Apple had not changed that one bit.I had been rejected, but I was still in love.And so I decided to start over.I didn’t see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me.The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything.It freed me to enter one of the most creative periods of my life.During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would become my wife.Pixar went on to create the worlds first computer animated feature film, Toy Story, and is now the most successful animation studio in the world.In a remarkable turn of events, Apple bought NeXT, I retuned to Apple, and the technology we developed at NeXT is at the heart of Apple’s current renaissance.And Laurene and I

have a wonderful family together.I’m pretty sure none of this would have happened if I hadn’t been fired from Apple.It was awful tasting medicine, but I guess the patient needed it.Sometimes life hits you in the head with a brick.Don’t lose faith.I’m convinced that the only thing that kept me going was that I loved what I did.You’ve got to find what you love.And that is as true for your work as it is for your lovers.Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work.And the only way to do great work is to love what you do.If you haven’t found it yet, keep looking.Don’t settle.As with all matters of the heart, you’ll know when you find it.And, like any great relationship, it just gets better and better as the years roll on.So keep looking until you find it.Don’t settle.My third story is about death.When I was 17, I read a quote that went something like: “If you live each day as if it was your last, someday you’ll most certainly be right.” It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And

whenever the answer has been “No” for too many days in a row, I know I need to change something.Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life.Because almost everything – all external expectations, all pride, all fear of embarrassment or failure – these things just fall away in the face of death, leaving only what is truly important.Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose.You are already naked.There is no reason not to follow your heart.About a year ago I was diagnosed with cancer.I had a scan at 7:30 in the morning, and it clearly showed a tumor on my pancreas.I didn’t even know what a pancreas was.The doctors told me this was almost certainly a type of cancer that is incurable, and that I should expect to live no longer than three to six months.My doctor advised me to go home and get my affairs in order, which is doctor’s code for prepare to die.It means to try to tell your kids everything you thought you’d have the next 10 years to tell them in just a few months.It means to make sure everything is buttoned up so that it will be as easy as possible for your family.It means to say your goodbyes.I lived with that diagnosis all day.Later that evening I had a biopsy, where they stuck an endoscope down my throat, through my stomach and into my intestines, put a needle into my pancreas and got a few cells from the tumor.I was sedated, but my wife, who was there, told me that when they viewed the cells under a microscope the doctors started crying because it turned out to be a very rare form of pancreatic cancer that is curable with surgery.I had the surgery and I’m fine now.This was the closest I’ve been to facing death, and I hope its the closest I get for a few more decades.Having lived through it, I can now say this to you with a bit more certainty than when death was a useful but purely intellectual concept:

No one wants to die.Even people who want to go to heaven don’t want to die to get there.And yet death is the destination we all share.No one has ever escaped it.And that is as it should be, because Death is very likely the single best invention of Life.It is Life’s change agent.It clears out the old to make way for the new.Right now the new is you, but someday not too long from now, you will gradually become the old and be cleared away.Sorry to be so dramatic, but it is quite true.Your time is limited, so don’t waste it living someone else’s life.Don’t be

trapped by dogma – which is living with the results of other people’s thinking.Don’t let the noise of other’s opinions drown out your own inner voice.And most important, have the courage to follow your heart and intuition.They somehow already know what you truly want to become.Everything else is secondary.When I was young, there was an amazing publication called The Whole Earth Catalog, which was one of the bibles of my generation.It was created by a fellow named Stewart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch.This was in the late 1960’s, before personal computers and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras.It was sort of like Google in paperback form, 35 years before Google came along: it was idealistic, and overflowing with neat tools and great notions.Stewart and his team put out several issues of The Whole Earth Catalog, and then when it had run its course, they put out a final issue.It was the mid-1970s, and I was your age.On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous.Beneath it were the words: “Stay Hungry.Stay Foolish.” It was their farewell message as they signed off.Stay Hungry.Stay Foolish.And I have always wished that for